Women, Wealth & the Mental Load: Why Selling to Her Isn't Hard—You're Just Not Speaking Her Language
Published on: 04/21/2025
Let’s set the record straight: selling to women isn’t hard—unless you’re marketing like it’s 1995. In today’s world, especially in the affluent market, women are responsible for approximately 85% of all consumer buying decisions in the United States. Read that again.
EPIC Entrepreneurship
